Privacy Agreement

Sylvan Institute of Botanical Medicine Website Privacy Policy

This Privacy Policy sets forth the practices of the Sylvan Institute of Botanical Medicine regarding the collection and use of information relating to the Institute website and other activities of the Institute.

The Institute created its policy with a fundamental respect for the rights to privacy of its  customers and visitors.

Information Collection and Use
When registering for our educational events or other services, using our website, ordering products, and signing up for certain selected services, you may be asked for information about yourself, including but not limited to contact information (such as name, e-mail address, mailing address and phone number) or demographic information (such as job title and purchasing responsibilities, company information and professional certification).

For our services that require payment (such as certain events, products and subscriptions), we collect credit card information (such as account name, number and expiration date), which is used for billing purposes only, and is not otherwise shared, except with a reputable third party processing vendor. The Institute uses PayPal technology when you make purchases or send credit card and login information to the Institute.

We have features through which you may submit information to us. Requests for service, support or information may be forwarded as needed to best respond to a specific request.

Under some circumstances, we may retain e-mails and other information sent to us for our internal administrative purposes, and to help us better serve customers.

From time to time we may invite you to provide information via surveys. Participation in these surveys is completely voluntary and therefore you have a choice whether to disclose requested contact information (such as name and mailing address) and demographic information (such as zip code or job title).

Automatically collected data
Web servers automatically collect information about visitors, and ours does as well. This information includes the date, time, and navigation history of the session, as well as your browser type, and IP address. This information does not contain anything that can identify you personally. Automatically collected data may be used to deliver content specific to your interests and to honour your preferences.

We use “cookies,” (a “cookie” is a piece of data stored on the user’s hard drive containing information about the user). Cookies make it possible for us to reduce the number of times you are required to login or to tailor the website to fit your interests. Most Internet browsers allow you to erase cookies from your computer hard drive, block cookies, or receive a warning before a cookie is stored. Please refer to the instructions or help screen of your browser to learn how it handles cookies.

Information about you that may be stored in our database
We may check the information you have provided against any information we have about you in our customer database. We do this to ensure that we maintain the most current and accurate information about you as a valued member.

Our database may contain your name, title, affiliation, industry classification, address, phone and fax numbers, and e-mail address, if you provide them.

How we use information about you
Automatically collected data such as cookies and log files help us understand the interests of our visitors in order to enhance their experience on our sites. We also use this information for our internal security audit log, trend analysis and system administration, and to gather broad demographic information about our user base for aggregate use.

We may use information you have provided to process transactions you request. We may also use this information to inform you of new products and upcoming events that may be of interest to you, based on your participation in the Institute activities, purchases of products, or interests in services you have indicated. You may choose not to receive these communications.

We may combine demographic information you have supplied with site usage data to produce general profiles, in aggregate form that cannot identify you personally, about our members, customers and visitors and their preferences in the content of the site and advertising.

We use aggregate demographic information about our members, customers and visitors to improve our service, for marketing purposes and/or industry reporting purposes.

Your Rights
You may review and approve the information about you collected upon registration in our customer database. Upon request, we will remove that information from our customer database or change/correct personal information that you state is erroneous.

Shared data
We partner with other third parties to provide specific services. These third parties are not allowed to use information about you except for the purpose of providing these services.

The Institute may be required to provide information about any of its members or prospective members to law enforcement or government agencies.

When our registration/order form asks users to enter sensitive information (such as credit card number and/or social security number), that information is encrypted and is protected with the PayPal encryption software.

This website may contain links to other sites. Please be aware that the Institute cannot be responsible for the privacy practices of other sites. We urge you to read the privacy statements or policies of websites that collect personally identifiable information.

Preferences, Permission, Opt-out
If you wish to be excluded from marketing by the Institute via mail and/or e-mail, please contact us at or Sylvan Institute of Botanical Medicine 5441 Broadway, Oakland, CA 94618

Updates to this privacy statement
The Institute may, in its sole discretion, update this statement at any time by posting the amended statement on the website, and it shall be effective upon posting. This statement was last updated on August 17th, 2011.


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